Why Are Incentives and Award Tracking So Important?

by Mar 2, 2024Business0 comments

Running a successful direct selling business requires keeping your sales team motivated. According to Gitnux, between 2022 and 2028, the global direct selling market size is expected to grow at a CAGR of 6.1%. This is due to rising consumer demand for product validation. One of the best ways to motivate your team is through incentives and awards tied to performance goals. Effectively tracking who qualifies for different incentives can be tricky without the right direct selling software.

The Problem With Manual Tracking

Manually tracking sales performance data and correlating that to incentive qualifications is extremely tedious and error-prone. As your direct selling business grows, you’ll have ever more complex qualification rules across an expanding array of incentive programs. Attempting to track all of this manually via spreadsheets or paper records becomes nearly impossible. Mistakes get made, people feel cheated, and motivation suffers.

Automation Is the Answer

This is why direct selling software with built-in incentives tracking and award management capabilities is such a game changer. The software automatically tracks real-time performance data across your entire sales team and instantly determines who qualifies for what bonuses, trips, and prizes. It’s all rules-based, so you can set up qualifications to be as simple or complex as you need them to be. This eliminates manual errors and guesswork when determining rewards. There’s complete visibility into incentive programs and who has earned what. That transparency helps salespeople feel your incentive programs are fair and working as advertised.

More Efficient Reward Fulfillment

Automated incentive tracking through direct selling software also makes fulfilling rewards more efficient. The system stores all required recipient information for sending monetary bonuses or booking earned trips and events. This eliminates tedious paperwork and forms for salespeople to fill out. Fulfillment happens faster, which also preserves the motivational impact of the rewards by recognizing achievements sooner.

Rapid business growth means rapidly increasing challenges in managing sales incentive programs. Direct selling software with tracking of incentives qualifications and built-in award fulfillment capabilities is a must for any growing direct sales organization. Automating these previously manual tasks improves transparency, accuracy, efficiency, and ultimately, sales team motivation. That translates directly into improved business performance. If you’re looking for the right direct selling software for your company, reach out to TavHatz today.

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